Zoopla and ValPal Leading the Way

Zoopla and ValPal Leading the Way

Zoopla Property Group and ValPal have achieved outstanding figures for appraisal leads that agent members received in December, with both boasting record-breaking numbers that highlights significant improvement on the same month in 2015.

The amount of appraisal leads that were sent out by Zoopla is an impressive 112 per cent improvement on 2015’s figures, and the leads were worth a staggering £25 million in potential fees last month, so it looks like nothing is standing in the way of the consistent rise of Zoopla.

In the case of ValPal, a statement from Angels Media has confirmed that its automated valuation tool has recorded over 21,000 leads from the 2,500 branches that are currently within its network, and this has accumulated a whopping £82 million in potential fees for customer agents in December.

These calculations for ValPal was based on property with an average price of £300,000 with a typical commission rate of 1.3 per cent, and the website allows its users to gain an instant valuation on their property by providing a few simple details.

For Zoopla Property Group, the good news just appears to keep on coming as it was awarded a number of testimonials that were issued by OnTheMarket, so everything is set up for it to be a successful 2017 for the business.

“Whilst we continue to be one of the largest generators of applicant leads for estate and letting agencies in the UK, our unique ability to generate significant and increasing volumes of appraisal leads is delivering exceptional value” commented Mark Goddard, the managing director at ZPG Property Services. “It is clear that ZPG members have a huge advantage when it comes to winning new business as prospective vendors and landlords use our websites to help them to identify and select a local agent”.

So Zoopla Property Group and ValPal are set for a great future in the industry, and they will be looking to build on December’s success in the coming months.


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